Failure to define and align the stakeholders can lead to conflicting client demands and requirements and disasterous mismatch of expectations...
At the Beginning |
During the Project |
At the End |
•Inadequate definition of stakeholders (groups and individuals) |
•Stakeholders not managed on an ongoing basis |
•Stakeholders views not reconciled vs expectations |
•Stakeholders expectations and requirements not defined and aligned |
•Changes in key stakeholders not properly assessed and managed |
|
•Ownership and sponsorship not clearly defined / bought into |
•Expectations not managed on an ongoing basis |
|
•Lack of senior mgmt support for the programme / project |
•Conflicts between stakeholders demands |
|
•No business sponsorship |
•No / limited access to senior management |
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