Failure to define and align the stakeholders can lead to conflicting client demands and requirements and disasterous mismatch of expectations...
| At the Beginning |
During the Project |
At the End |
| •Inadequate definition of stakeholders (groups and individuals) |
•Stakeholders not managed on an ongoing basis |
•Stakeholders views not reconciled vs expectations |
| •Stakeholders expectations and requirements not defined and aligned |
•Changes in key stakeholders not properly assessed and managed |
|
| •Ownership and sponsorship not clearly defined / bought into |
•Expectations not managed on an ongoing basis |
|
| •Lack of senior mgmt support for the programme / project |
•Conflicts between stakeholders demands |
|
| •No business sponsorship |
•No / limited access to senior management |
|
back to 'Why do projects fail?'
Subscribe